Wyandot is leading the charge in the evolving category of better-for-you snacks. They were founded in 1936 as a popcorn company to supplement their farming operations. The company has reinvented itself several times over the last 85 years.
Wyandot hired us to help them articulate this most recent change as they became a B Corp, and started using the UN’s SDGs to guide their philanthropic work. They are reorienting how they run their company, and improving the quality of the products they make. They are an innovative manufacturing company that is doing a lot more than just making snacks.
AOR: Bullhorn
Role: Creative Director, Design Lead
Brand Strategy
Brand Identity
Brand Guidelines
Brand Language
Website Design
Trade Show Design