Intelligent Email is a startup using AI to analyze the bulk of email to determine customer tone and satisfaction. It can tell if your employees are getting burnt out. And it can give you the window into your organization you need to make informed business decisions.We collaborated with their team to develop the brand's verbal and visual identity, revamp the product interface, launch a public-facing website, and create a PR buzz.
The brand language effectively communicates a problem that many business owners are unaware of, all while balancing the tightrope between humanity and technology visually. Secondary graphics provide a visual representation of complex concepts. The logo serves as a quick visual reference to the task, while the palette adds warmth and humanity to the AI revolution that enables this product.
AOR: Bullhorn
Role: Creative Director, Design Lead
Brand identity
Brand guidelines
Content writing
Support
Website design
Website development
